Building Omaha

A Powerhouse Partnership

Building Omaha’s new brand represents the accredited history of both The National Electrical Contractors Association (NECA) and the International Brotherhood of Electrical Workers (IBEW) individually as well as the significant partnership between them. As their strategic creative team, we wanted to unify these two organizations in a way that meaningfully connects them to prospective students, industry professionals, and the community of Omaha.

Brand Strategy & Identity

  • Brand Promise
  • Brand Positioning
  • Identity Design
  • Mission & Voice Strategy
  • Brand Messaging

Digital

  • Website Design & Development

Content

  • Naming & Taglines
  • Content Strategy & Concepting
  • Copywriting & Editing
  • Radio & Video Scriptwriting

Marketing & Media

  • Strategic Planning
  • Media Buying
  • Radio Advertisements
  • Marketing Strategy & Development
  • Market Research & Data Collection
  • Analytics & Reporting

Social Media

  • Account Management
  • Social Media Advertising
  • Social Media Strategy
  • Analytics & Reporting
  • Content Creation

Visual & Print Design

  • Illustration
  • Print & Packaging
  • Art Direction & Graphic Design
  • Promotional Materials

Exhibit Design

  • Signage

Next Project

Within Reach, Everybody Wins

Brand Strategy & Identity Digital Content Marketing & Media Social Media Visual & Print Design