Kelsey studied public relations and advertising at the University of Nebraska-Lincoln, saying advertising was a way to legitimize her hunger for art. Upon graduation, she promptly joined DayCloud and, with the exception of a stint in the nonprofit sector (what she calls her “gap year”), she has been with the studio since its early days.
When she is not focusing her creative energy on DayCloud design work, Kelsey can be found dabbling in different styles of painting (wash painting is a current favorite). Or making her way through her ever-growing stack of books. Or exploring exotic cultures – most recently Japan and Cuba – through travel. Or donning an elaborate face of paint, à la “Day of the Dead,” for Halloween parties. Or making some of the best guacamole you’ll ever taste. She is the quintessential hobbyist.
Kelsey approaches brand development from a fresh perspective and is especially adept at helping clients, including one of Nebraska’s largest school districts, discover their unique identity. She believes the atmosphere at DayCloud fosters this creativity because “it’s a community of people who are supportive.”